Job offer: Marketing Manager

Job Summary
On behalf of our esteemed client from the automotive industry, we are looking for the experienced Marketing Manager to develop and manage the group’s brands through use of all elements of the marketing mix. The successful candidate will be responsible for preparation and execution of the annual marketing strategy and plans, and the management of agreed budgets. Leadership of the marketing communications team. Development of longer-term marketing strategy, utilizing and enhancing strategy and materials to build strong brand awareness.

Responsibilities

Provide the planning and leadership to the Marketing Department by ensuring that the appropriate structures, systems, competencies and values are developed in order to meet and exceed the goals of the Marketing plan.

Assume overall responsibility for developing the annual marketing plan for the organization; for strategic market planning; market research programs; field force activities, and control of the marketing budget.

Prepare new product marketing plans for product introductions in cooperation with senior management

Brand development and management

Event management (B2B, Digital, Retail)

Establish a system of reports and communications for all information from the marketing team to the sales team and for feedback and request from the sales team to the marketing team.

Manage all external and internal communications for the company.

Develop ongoing liaison with key market personnel and other organizations to ensure that significant developments in the field are identified and monitored.

Organize and direct marketing and strategy meetings on a regular basis whereby the strategy and promotion programs are reviewed.

Report on group activities to senior management as and when required.

Responsible for performance appraisal of marketing team and for providing training and development opportunities.

Develop a co-operative marketing program; ensuring brand consistency and standards are met, programs are strategically aligned and are fully cost effective.

Proactively develop and maintain good vendor relationships with key members of the advertising, print and media companies.

Job Requirements

Bachelor's degree or higher in Marketing, Advertising, Management or related field.

Minimum 5 years’ experience in the related field of corporate or Brand Marketing, Product Marketing, Agency Services, and or Marketing Operations

Automotive industry experience is an added advantage

Brand or Product marketing skills

Strong leadership and team management skills

Attention to detail is a must

Demonstrable track record of working with marketing and PR agencies

Excellent written as well as spoken English